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We are at a dramatic turning point in history. Our biggest challenge is sustainability, environmental, financial and social sustainability. Responsibility and systemic thinking are the key principles that should lead us through the path of building a humane world. Those are also two of the ground pillars of Lindala, the main Vida Farm, of Vida Coffee as our Brand, and although we are aware that the challenge is enormous, we also know that every action counts and adds to the solution.
Agriculture is the basis of human development. It lies at the bottom of the productive chain and, as its Latin roots imply, it defines a culture, which is then reflected in how we interact with the land that nourishes us.
The only sustainable way to interact with the land, with Earth, our home, is caring. One who cares takes into account the needs of the ones he cares for. To care is to know and nourish, it is to take actions that support the healthy development of the ones we care for.
In Lindalaja, we are establishing a caring, responsible way of producing coffee. Our coffee sustains and supports living systems in our lands. We are caring for our water sources. We are taking care of the river banks and building eco-friendly Perma systems that invite birds, that invite bees, that create sustainable interactions between species.
We do not use pharmacological weed killers. Our weed control process is completely hand made. We have our earth-worm-compost factory in which we process our kitchen leftovers, the faeces of chicken, goats and cattle and remains of bushes.
All those actions take care of our land and create a sustainable system.
A Bio-Eco Farm creates more work for the local community than a regular farm. Its profits are distributed locally, which becomes the basis for a shared and sustainable social prosperity.
Up until a decade ago, the farms in the region had been abandoned. The local community had very scarce means of income. The return of agricultural projects has brought a new landscape of hope. Our salaries are fair, the working conditions are humane, our work relationships are caring and warm.
In our project, we also have a special place for women. We will train them to become ones responsible for quality control, selecting the coffee on the drying beds, picking out the grains that have defects and ensuring that we offer a product of supreme quality.
To empower women in rural communities means to support children's education. It means to support social balance and harmonious social development. Women also, are more caring than men, more detail-oriented and can excel at quality control.
Our dream, our design, is based on education. We are building knowledge in our community regarding different topics. One of our agreements with the local government is to educate everyone who wants to join in first aid and basic-health-habits. With the local coffee growers association, there is an agreement to use our facilities as a learning ground for other local coffee farmers. Through this agreement, local farmers will not only learn tips and ways of improving the yield and efficiency of their coffee plantations utilizing our farm as an example. They will also learn about the "care for the land" philosophy that leads our hands while farming at Vida Coffee.
Starting now and in the future, we want to extend the knowledge and the values that make coffee farming part of the solution, not part of the problem.